Thailand’s rainy season is typically associated
with travel to the western region, where nature becomes its most
beautiful during the period.
Despite the weather, new data from Hotels.com has revealed a 26-per-cent jump in searches among Thai travelers for accommodation in the Western region from 2018 to 2019.
According to search data from Hotels.com,
local searches for hotels located in Thailand’s western region,
including Kanchanaburi, Ratchaburi, Phetchaburi, Tak and Prachuap Khiri
Khan, increased by 26 per cent during May to September 2019, compared
with the same period of last year.
Perhaps surprising to some, the most desired province for Thai tourists
in the Western region this year during the rainy season is Ratchaburi –
which experienced an 83-per-cent rise in searches for overnight
accommodation in 2019.
Other Western provinces experiencing an increase in search volume
included Phetchaburi (31 per cent), Tak (19 per cent) and Prachuap Khiri
Khan (18 per cent).
“The data indicates a positive, upward trend in travel to Thailand’s
Western region, especially during the rainy season. Come rain or shine,
locals are still willing to travel to great lengths to explore regions
with natural, untouched beauty for truly rewarding experiences,” Jessica
Chuang, the Hotels.com regional marketing director for Greater China, Southeast Asia and India, said.
“With a wide range of accommodation options, [the brand] aims to provide
more inspiration and opportunity for travellers to stay in hotels they
never knew existed – whether they are in the forest, the jungle or even
up a mountain!” she said.
Source The Nation
