#BANGKOK, Thailand - A series of recent reports released this week
point to Thailand exceeding all previous tourism arrival predictions
despite the recent bomb in its capital city. The official target of 28.8
million inbound tourists this year is expected to exceed 30 million - a
record.
CBRE reported in their Hotel Trends Q2 2015, that Thailand saw strong
demand for hotels from local and foreign buyers. With a weaker baht,
the report claims that the tourism market continued to recover strongly
with total arrivals up 30% on LY. Arrivals from China the report said,
are growing significantly and tourists from this market now account for
28% of total visitors. Bangkok is benefiting in particular from more
short-break and independent visitors from China. The report suggests
strong increases in visitor arrivals have continued to push up occupancy
in Bangkok to 70% in Q2 2015, a huge improvement on the 50% recorded in
the same period last year. ADR and RevPAR grew slightly, the report
stated.
"Thailand Travel Grows 30%" was the banner headline in TTR Weekly's
latest report, citing international tourist arrivals to Thailand
improved 30.93%, January to July 2015, according to the Ministry of
Tourism and Sports’ data. The data showed the country attracted
17,504,204 international visits during the first seven months of 2015 up
from 13,368,979 visits during the same period last year.
At the recent Tourism Trends in Thailand seminar, held this weekend,
moderated by Assumption University’s Department of Hospitality and
Tourism Management, expert opinion suggested inbound tourism arrivals
would reach 30-31 million for 2015.
Despite the fallout from the recent Bangkok blast, The Tourism
Council of Thailand is also feeling bullish enough to revise up its
expected forecast from 28.8 million to 30 million inbound tourists this
year.
TCT president Ittirit Kinglake said 8.1 million international
tourists are expected to visit in the fourth quarter, a rise of 9% from
the same period last year. "The bomb blast at the Erawan Shrine in
Bangkok, last month, hit the sector, but only for a short time. This
will not affect the industry during the coming high season," he said.
Reports show that since the downturn in Russian tourists due to the
weakened ruble, the China market has edged even further ahead as the
dominant tourist market in Thailand. Eight million Chinese visitors are
expected this year.
Thailand lost about 1.3 million global tourists due to the Erawan
Shrine blast but has bounced back quickly. Hong Kong for instance will
withdraw its travel warning within 3 or 4 days. The Tourism Authority of
Thailand report on plans to invite celebrities from Hong Kong and
mainland China to perform concerts in central Bangkok and to visit the
Erawan Shine in order to promote confidence in the city.
Finally the UNWTO reported that Asia and the Pacific recorded a 5%
increase in international arrivals in the first half of the year.
Destinations in Northeast Asia and Southeast Asia, both with +5%
arrivals, was led by Japan with +47% through July and Thailand an
impressive +30% through July 2015.
Source: Eturbonews
Source: Eturbonews
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